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Lots of people write business plans and then leave them to gather dust. Others run a mile from the very notion of a business plan. But is it just a paper exercise or what is it all about? Do you really need one and iIs there a simple way of approaching it? Read More

I think it’s harder than ever to keep your sales process moving forward. There are so many innovative technologies that hold promise for sales. So many social media tools that help us connect and build relationships. Unfortunately all this scatters our attention and focus and working the sales pipeline.

Here are some time-tested ideas for returning your focus to forward sales movement. Read More

This article is about a recent visit to a coffee shop and why the author chose one over the other. - And guess what, it had nothing to do with the coffee! It's about the experience that each place offered. So what experience does your small business deliver? Read More

Being successful as an actor is tough.Through years of hard work, learning and perfecting their art some get the break they desire and get and keep their loyal fans.This is actually not that dissimilar to owing a small business. So, what can you learn from successful actors?


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Unfortunately, the state of retail selling has deteriorated to the point that most store associates can't even legitimately be called "salespeople" any longer. So to help you generate discussion about this topic in your company, here is a list of nineteen sales questions that will help associates build sales momentum. Sales momentum is that glorious force that helps shoppers get out their wallets Read More

Aaron Wall, the Author of SEO Book, talked with WebProNews about SEO tracking software. He gives special insights to several free or inexpensive SEO tracking software programs that he recommends. Wall says the software needs to have a way to track items such as analytics, page rankings, back links, and the number of indexed pages. He also offers advice on which tools to use. Check out all the hel Read More

Today there are so many marketing activities and tools that you can use to gain and keep customers and be productive.

It can be overwhelming to know which ones to choose so here are tips to simplify the choice. Read More

Forrester's recently published study on Interactive Marketing (email, social, dialog, etc.) reveals 68% of survey respondents expect to achieve increased email marketing effectiveness over the next three years. Survey respondents also indicated they would increase interactive marketing budgets by 60% by shifting funding away from traditional channels. Discover the implications for you. Read More

Do you own a small business? Are you having a hard time understanding Twitter? This is a great list of 20 tips on twitter's use for small business owners.

I'd add 4:

1). It's a conversation, just like at the Chamber receptions.
2). Introduce yourself and say 'hi', just like at the Chamber meetings. Translation: join twitter, fill out a profile and tweet 'hi'. Read More

Are you an employer but living in the dark ages as far as social media is concerned? Wake up to the new addiction before your business pays a heavy price. This article will hopefully alert you to the dangers of remaining an ostrich in a quickly changing world. Read More