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It seems with market research is not perhaps used often enough by us in small businesses. Market research can help you make better business decisions and it can provide you with new or better ideas. Read More

Small business marketing using a blog remains one of the simplest most inexpensive means of marketing your business. Being in the business of running blogs for other people, I realize, of course, I can be relied upon for talking about blogs all day and all night. But the fact remains that, despite the influx of social media (Twitter, Facebook, Lin Read More

Successful companies don't have ESP and they cannot see into the future. What makes them successful is that they listen and respond to what consumers want and need. That's an extremely important part of product development and marketing. Not to mention that it's also an ongoing process. Read More

You're looking to build a winning workplace, right? That's one marked by engagement and motivation and passion, innovation and progress. The Executive Director of Winning Workplaces shares three things any leader can do right now to build a winning workplace and their total cash outlay is...$0.00 Read More

Do you have the right people on the bus? And who's driving the bus? Few things are more important to the success of a business than having the right people — both the leaders and the followers. Too many times, these people are like “riders on a bus” who get on randomly — or as a matter of convenience. Read More

As small business caters to meet the demand of the customers, it is very essential that an entrepreneur must know and learn how to please the customer. I am sure you won't disagree with me if I'm going to say that a business should serve the customers well. It is not putting your business under the feet of your customers, but it is just showing yo Read More

Are you a loyal customer but find the latest deal or offer is never for you, only new customers? Although I have no statistics on this, but visiting many websites it seems that small businesses are doing this more than they used to. Whilst it is important to gain new customers, a little time is needed to think about your loyal customers and how Read More

Whenever a new commodity appears, we ridicule it, and oppose it, and refuse to buy it at any price. Then the salesperson trains his energies on us. We fight for a while, and finally we surrender. But we give no credit, or glory, to the salesperson. We walk up to the counter and buy the commodity, remarking to the clerk that it is just exactly what Read More

More and more business related mobile phone apps are being designed almost monthly, it seems. Are we at a point in which we can actually run our small businesses with them? Read More

A great checklist on marketing your small business by distributing free merchandise and services. This article highlights the do-s and don't-s of using freebies to feature your products and services... Read More