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Social media seems to be so much work! I have a business to run, and I'm not interested in adding more workload to my day. This is the conclusion a potential client drew from a discussion we had on strategy and monitoring a couple of days ago. Read More

One of the simplest ways to grow your business is to forget about chasing new customers for a moment. Instead, focus on another group. The ones that have bought from you in the past. Before you jump in it is worthwhile to do some analysis first. Read More

Email is quickly overtaking every form of long distance communication, and writing emails is becoming a new art form. Rebecca Matter gives you some tips on writing a great email that will get responses from clients. Read More

The question I am most asked is why is The Big Red Tomato Company called The Big Red Tomato Company? This is story behind our name. Read More

Consumers don’t trust most marketing methods, meaning content marketing has a better chance of winning their business, a Forrester Research study reported in MediaPost says. But businesses face lots of challenges in successfully implementing content marketing strategies.
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Do you use a thesaurus when you write content for your website blog? Watch this video by Matt Cutts where he talks about Google’s synonym team. Read More

Social media is one of those things that small business owners know they need to do, but they are not quite sure how to find the time to do it. Here are the top ten tips for effective social media management:  1. Have a plan. Find out where your customers and prospects [...] Read More

The recent Google panda algorithm update negatively impacted the organic search traffic of many bloggers. How important is Google search traffic to you? Read More

A part of any experience with a brand or business is in the service delivery. It can play a key role in keeping customers buying your products or services as part of your marketing strategy. Have you ever through of how you could improve it to keep your customers buying your products or services? Read More

This new tool called LetMeTweetThatForYou lets you easily create your own tweet. You can choose the person, the date, the retweets, and what the tweet says. Read More