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SEO marketing is a dud – as far as most small business owners are concerned. They’ve adopted all known tactics – simple and complex – yet, their websites or blogs are nowhere to be found in search engine listings for their target keywords. They’ve exerted lots of time and effort, yet they’ve gotten Read More

By Johann Carpio

The customer is always right. In this modern age of content marketing, this axiom rings particularly true. Targeted material, which reads to your audience like it was perfectly tailored for them, is the golden goose of content marketing.

Developing this kind of content, howev Read More

It's great to keep it simple in web design, but there is such a thing as too much minimalism! Take a look at our examples and see which is simple and stylish, and which is plain and pointless. Read More

Today one of the essential parts of business is often left out or mistaken for tactics. The marketing strategy is needed if you want your business to grow. Here are a few ways to see if a marketing strategy is feeling lonely in your business: Read More

I don’t promote myself or my freelancing business very well. But I’m looking for ways to get better. Read More

Creating a business website shouldn't require much time or money, getting a business website off the ground is a step by step process but if you follow these five steps, you can have your new website up and running within a week. Read More

I have observed that the closer a business is to collapsing, the more frantic the owners become about looking to perfect things that don’t matter. I think that it is a natural failsafe. It allows us to fight for what we can control. Unfortunately, the answers to turn around a struggling or stagnate Read More

By Gerald Heneghan

The dawn of the digital era has lowered the bar for brands with something to shout about. Previously, press releases were the domain of big companies with significant marketing budgets and agencies on-side. However, online repositories mean that virtually anyone can publish a Read More

By Maricel Rivera

In every business, there’s no denying the fact that the most important assets are not top-of-the-line equipment, substantial financial bottom line, patented technology, and such, but personnel. As obvious and boring as it may sound, equipment, technology and your liquid assets Read More

By Gareth Cartman

Would you rather add a few minutes to your day or lose a few clients? It’s a no-brainer but an unfortunate reality for sales teams in busy offices. Salespeople are naturally always-on-the-go types. They’re too busy networking to go for elevenses and might see the office CRM sys Read More