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A geo-targeted Internet marketing strategy works by recognizing the IP address of the website visitor and tailoring the experience based on location. Read More

Looking back, getting our business off the ground was not the hard part. Getting our website up and attracting customers was not that hard either.

The hardest part about running our online store was overcoming the loneliness of the entire process. Read More

Todays customer is far better informed than they have ever been, so much so that they are pretty much primed to buy when they come to your store or your website, but are you meeting them where they're at? Read More

Advanced segmentation in Google Analytics allows you to look at thousands of points of data. It’s a tool that will give you a powerful microscope to look at behaviors on your website. Read More

In the search of business growth, it is tempting to add features to your products or services. After all, if your competitors have them then you must too. This type of thinking complicates the buying decisions for customers. Focus on one key feature can differentiate your brand & grow your business Read More

Just because you don’t feel like you can get rid of the TV completely doesn’t mean that you can’t make money during this down time. Read More

Webmasters and bloggers may remember the Authorship Program that Google introduced in June 2011. This new feature had been created to allow authors to link thei Read More

When we blog writers make assertions that are no more than our personal opinions, we should state so. Ex. “I believe that the most effective tool to accomplish this is…” Or, “It seems to me he made such a stupid comment because deep down he…” Or, “What I think they should have done is…” Read More

Would More Europe really sort out the euro crisis? Or is keeping the Euro and, at the same time, bring back national currencies a better way forward? Read More

The path of the Google Analytics ninja rests on 4 principles or action items. We are going to jump into 2 for the first part of this article. Read More