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A story about a former PayPal employee who created an online scheduling and marketing platform for SMB's called HourTown. Read More

I just recently discovered motivational speaker, James Arthur Ray, and thought I'd share a little from his seminars. Read More

Google's local business center is providing marketers with a complete arsenal of weapons to trap time-starved prospects, including video as we told you last week. Marketer John Jantsch at Duct Tape Marketing followed up with great post, reminding me of all the ways you can use Google local business services (i.e., the maps). To my mind, his li Read More

McCain: Cutting taxes more important than balanced budget Read More

Case Studies are the marketing version of Aesop's Fables. Stories told to make a point or teach a lesson that demonstrates the value of your product or service. So how do create a good case study? Read More

A few myths we should all know about. Read More

The more businesses a person owns, the higher his or her income, education level, and loan amounts and mortgage, finds an Experian study of small-business owners - sole business owners and multi-business owners. Compared with the overall population, small business owners are more likely to be married and have children, have a college education Read More

Rapping about creating a search engine friendly website, Poetic Prophet has certainly created his own niche. And while you could say this is a rapping spoof, he's actually pretty good. Not only is this entertaining, but listen closely and you might actually learn something. Read More

Walk into any McDonald's, order a Quarter Pounder, and the clerk will invariably ask, "Do you want fries with that?" Each affirmative answer adds $1 or more to that particular sale. If just a fraction of McDonald's' 54 million daily customers say yes to that question, that's millions of extra dollars in the burger biggie's pocket. The sa Read More

There is no question that crises do arise from time to time, issues that require everyone to change focus. However they tend to occur much more frequently then needed. In so many situations, prior planning would obviate the need for last-minute rush efforts. How can you start to make changes within your organization to limit the fire-fighting Read More