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By David Neagle

Before you can appeal to your target market, you’ll need to define that market. Who is your buying market — and who is not? One way to do this is by utilizing empathy mapping, which allows you to answer these questions and gear your efforts toward a market that’s right for your p Read More

These days it's not enough to be knowledgeable about a particular topic; you've got to be an expert. People are in search of content, and they don't want to get it from any old source. They want a real authority on the subject- or so we're told. But, what if you don’t feel like much of an expert? Read More

To be effective working at home you must measure your day, your time and your goals. You must do it correctly too or you won’t make the money you want. Let me give you an example of what I mean by measuring your day, time and goals: Read More

By Bob Herbold

Recently it was reported that Nokia has been discussing with both Microsoft and Huawei the option of them buying its mobile-phone business. Nokia also recently suspended the company’s dividend. It is clearly panic time at Nokia.

While they traditionally dominated the low-end Read More

A study shows that women-owned businesses have grown 1.5 more than the national average over the years. But it also shows that about 1.8 percent of them only exceed $1 million in revenues - a challenge that many women entrepreneurs are facing today.

There are concrete steps that we can take to Read More

One of the most popular reality shows on TV today is Shark Tank. If you’re an entrepreneur, chances are you are a big fan. If you don’t like reality shows or don’t watch television at all, but you want to build a better, much more profitable business, then it’s time to put personal bias aside and Read More

By Joe Pawlikowski

How much money does your company spend in the pursuit of making money? It might sound like a silly, circular question, but it gets to the heart of an important issue for any small business. You have to spend money to make money, yes, but spend too much and you erase your profi Read More

So you want to start a business that you can fit in around your busy family life? It is easy to see why you would consider a cleaning business, hours are part time and clients are often flexible about when their cleaning takes place.Today's post will give you some insight into starting your own cle Read More

When you select marketing tactics to attract customers, combinations are important. You want to serve up a marketing recipe that is delicious for your potential customers and gets results. You could experiment if you wish and try to work out the combinations of marketing tactics. Read More

In developing countries, woman of all ages are independent, motivated and talented, proving themselves that they are better than males in all fields. Just have a look at the various job opportunities available for stay at home moms to earn money online. Read More