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By Melanie Hargrave

When you start up a small business, it’s natural to focus on numbers, figures, and what makes the most profit. But that isn’t always the wisest mentality to have. Focusing instead on the individual, often-overlooked components of what makes a business successful can bring lon Read More

Mateo Llinas, account director at YieldMo takes us through why most sales presentations suck and how to quickly turn these presentations from poor to engaging. Read More

If you follow me at all, you know that I am a huge proponent of bootstrapping your business if at all possible. While raising outside investment from a venture capitalist or an angel may be the glitziest way to go, it’s not right for the vast majority of businesses. Read More

Blog content is the lifeline of your online presence. Do you ever get the feeling that nobody cares? You spend so much time writing an awesome piece of blog content and it seems like nobody even bothers to read it. You desperately want to get your message across. Read More

Crowdfunding has become an extremely effective way of raising money for startups, but now even cities and communities are using it to fill a current funding gap. Budget cuts and slow decision making can often leave important programs and initiatives unfunded. With crowdfunding, the community can de Read More

Scientists have identified speech patterns and conversational techniques that can help you be more persuasive and make others feel more warmly towards you. Read More

I am happy to meet you with an expert’s tips category post. I come with a set of useful replies from one of the bloggers that inspires me, Adam Connell. Check his real reactions and let me know your views. Read More

“The search engine has pretty much killed the pub debate as any argument is almost always ended by the phrase ‘I have Googled it...’ whereas ten, fifteen years ago you might have heard ‘I've asked my mate...’ and I think it'll be a long time since we start saying ‘I've Twittered it.’” said Ian Harr Read More

Customers have clearly changed how they conduct their buying process. Their expectations have changed as it relates to their process of evaluating product or service options, self-educating, participating in decision making groups, and ultimately deciding on and making a purchase. Customers now spe Read More