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The Sell Sheet: A Short, Sweet Storytelling Weapon

The Sell Sheet: A Short, Sweet Storytelling Weapon - http://www.markevans.ca Avatar Posted by mapleleafmark under Sales
From http://www.markevans.ca 2622 days ago
Made Hot by: ObjectOriented on October 2, 2015 2:20 am

The sell sheet isn't very glamorous but it can be an effective and quick way to tell people about your product and the benefits. Read More
Creating messaging is an easier process by following this six-step process. It's about having a clear path to articulating what your company does, the benefits and the target audiences. Read More
How do brands embrace the power of story-driven marketing? This presentation looks at four keys to success. Read More
Minimal Viable Messaging is how fast-growing and fast-moving companies can tell a brand story that is relevant, authentic and topical. Read More
The point that resonates with me the most is how customers don't care about your product....at least not yet. Read More
To make sure your product and its benefits resonate with target audiences, it is important to take advantage of good writing. Read More
The easiest (and best) story for a startup to tell is how it started. People are fascinated with the entrepreneurial journey and what inspired someone to jump on the startup bandwagon. Read More
For a startup, what is more important: a good product or a good story? Personally, I think a good product is a no-brainer because it makes it easier for marketers to do their job. Read More
Storytelling is becoming red-hot within the marketing world as brands look for new and different ways to engage with consumers. Read More
Some advice for startups on how to make sure their messaging resonates with target audiences. The keys are being customer-centric, and focusing on the value and benefits delivered by your product. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!