There are some key lessons that Ron Popeil, who sold products such as the Pocket Fisherman on late-night infomercials, can teach entrepreneurs and startups about storytelling.
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Mapleleafmark voted on the following stories on BizSugar
What Startups and Storytellers Can Learn from Ron Popeil
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mapleleafmark under Startups
From http://www.markevans.ca 3318 days ago
Pulling the Covers Off My Book: "Storytelling for Startups"
Posted by
mapleleafmark under Startups
From http://www.markevans.ca 3321 days ago
A new book that provides small businesses, startups and entrepreneurs with strategic and tactical guidance on how to create good stories to drive their marketing and sales. The book features best practices, real-world case studies, tools and advice from dozens of entrepreneurs.
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