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For customers, text messages like this are annoying. For business owners, incorrect SMS marketing practices (like the one’s noted above) are probably doing your business more harm than good. Read More

If you’ve been creating videos for awhile, you might be asking yourself, “How can I measure my own success on YouTube?” I know it takes a lot of guts to get in front of the camera to record YouTube videos (believe me, I’ve had my share of bad hair days) or even to get behind the mic to record video Read More

Most entrepreneurs struggle with many startup Founders dilemmas in building their business, and these key dilemmas are probably the biggest source of pain and failure for the entrepreneur lifestyle. People may jump into the lifestyle to be their own boss, achieve great wealth, start a new trend, or Read More

This infographic illustrates the underlying motivations behind today's buyers, platforms that they prefer and specific content types that help move them down the sales funnel. Read More

Tis the season to go marketing, fa la la la la … la la la la

Why do most love holiday marketing so much? Because it’s a great way to go into the New Year with more clients and more sales and at the same time, connect on a deeper level with your clients and potential clients.

- See more at: h Read More

It is far easier now to jump into ecommerce and start selling products from home, even when you don’t have much technical or business experience. However, full-fledged startups are serious business. They take a lot of effort to get off the ground and that execution won’t be possible without some cr Read More

December is National Write a Business Plan Month! If you’re like most, planning is a burden and a chore that’s hard to prioritize. Here are seven tips to kick-start the process. Read More

In recent years there’s been a lot of talk about the difficulties small retailers face when it comes to competing. But we business owners are nothing if not resilient. So instead of fixating on the problems, for many of us our focus goes immediately to solutions. Read More

There is no substitute in price for a peace of mind when you know the tools you paid for are doing the work they are designed to do for you so you can have an extra hour of sleep at night, an extra time to make some calls, or extra time with the family. Read More

Now that we’re in the final stretch of 2014, let's look at some content marketing trends to watch as we head into the new year. Read More