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Legitimate research certainly includes checking out other sites and industry competitor sites to see what's good, what's not and what makes some sites more successful than others. But there is a very big difference between "referencing" and "stealing." Read More

Whether you sell forklifts or prepare people’s taxes, the time could come when you have to tell your customers, “We did something wrong, but now we are going to make things right.” I’d urge you to visit a special site that Toyota has set up for customers whose cars are subject to product recalls. Read More

If you expect to succeed in the thrill-a-minute, roller coaster ride of a startup, let me assure you it takes more than a good idea, a rich uncle, and luck. In fact, the idea is often the least important part of the equation. Most investors tell me that they look at the people first, the business p Read More

I'm not sure if this franchise blog post does what it's supposed to do. Read it, and decide for yourself. It's on a touchy subject in franchising. It's about getting creative when you're a franchisee. Read More

Halloween is a fun time of year . . . and the onset of the official fall/winter holiday season. A lot of small businesses do market for the Halloween season . . . gift shops, flower shops, and bakeries are a great example of businesses that typically do well on this holiday . . . but there are many Read More

The rules of SEO copywriting pretty much follow the same basic rules for any English class you ever took. Double check for spelling and grammar errors; have a point and organize your thoughts so you actually arrive at it, flush out your ideas fully, don’t try to squeeze too many ideas into one sent Read More

46% of small businesses use email as their primary form of customer communication. Stephen Shoff writes 5 reasons why an email marketing tool can help make your customer marketing programs more productive. Read More

Most of the bloggers will suffer finding enough time to blog. The reasons being they’re either not full time bloggers or most of the bloggers will be working somewhere. Read More

Starting up your own blog can be a fun and exciting time, but what happens if you write your heart out each and every day and the only person commenting is your sister? While it’s great to have friends and family supporting your blog, you have to understand that there are billions of people out the Read More

Just passed out from the college? What about starting your own business? What you need to consider for that- finances and logistics. These are the factors that you need to take into account making out an honest assessment of your resources. Read More