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This encouraging story talks about a small business owner who has not only created his own program of rehabilitation by hiring ex-cons as a way to give back to the community but also visits prisons to mentor on entrepreneurship. Todd Pemberton is founder and owner of Brooklyn-based pest control company Bugs Are Gone and you can read more about his story in the latest edition of Inc.com Read More

hit read, over my business career, substantially over 10,000 assorted articles and lists about how anyone can be successful with a small business be it an autarkical business or a franchise Read More

Wouldn’t be great if your customers’ attitudes and behaviour didn’t change. No surprises. They just stayed the same, happily buying your products or services and of course never be tempted by competitors. For this to occur you need to keep your knowledge up to date and here are the advantages Read More

After one year in business I have decided to look back in introspection, assess where I am and plan the path forward. It's all based on the advice, wisdom and insight of BizSugar's own resident philospher. Thanks Martin (lyceum) Read More

You don't have to be a social media guru to become an effective online networker. Whether here on BizSugar.com or on another social media platform, all it takes is some common sense and the same kindness and courtesy you might exhibit in the day to day operation of your small business. If you can think of any other tips, please leave them below or in the comment section on our blog Read More

Even if you aren’t a natural born writer, you can blog. Just write like you’re speaking to your friend.or to yourself! Remember though, get to the point quickly. Keep in mind the journalist’s rule of 5 W’s in the first paragraph: who, what, why, when and where Read More

In the SEO game, people spend a lot of time and effort building backlinks. They bait them.  The buy them.  The trade them.  They phone for them.  So what do you do to build on that value Read More

Whenever you read about an entrepreneur who has a made a large sum of money in a short period of time, there is always this misconception that their path to success was quick and smooth. Here are some of my own stories of the early stages of our business Read More

For the past 40 years Sesame Street has taught generations of adults to learn, think and how to react to marketing. And it's generated close to a billion dollars in revenue. Here's how you can use their strategy & techniques to generate results for your business. Big Bird & Kermit play hardball Read More

A key determinant in successful B2B selling is to deliver measurable results by linking key corporate strategies with effective, implementable tactics. Face it, companies have more strategies than they can say grace over. What's more, there are so many tactical commodities available that it is immensely difficult to know which approaches are the "right" ones, that will deliver maximum impact.
By improving your own "sratactical" thinking, you can more effectively position your products or services to demonstrate how the customer can achieve greater, quantified results.
This article describes four key qualities to taking a "stratactical" approach, and to helping you gain executive attention while avoiding the "commodity trap" Read More