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Are you looking for a low cost but high impact tool to market your products? Then pop up retail is something you should try. For small business owners seeking to cut costs and generate curiosity pop up retail is just the thing Read More

Using Facebook for business is not something exactly new anymore. Brands and businesses are all using the power and reach of Facebook to engage with and influence a large audience base. This post is for those of you who are running small businesses from home and really don’t have the budget to adve Read More

It's the stuff nightmares are made of. You make a purchase online only to open your credit card statement a month later to find out that your identity has been stolen. Imagine finding that someone has used your good name to buy vintage Barbie dolls and toy trains. No one wants to have to deal with Read More

As a small business owner brand building can be a challenge especially if you have limited resources and big goals. Creative brand building is an exercise which lets you achieve big goals without stressing over how much it is going to cost you. Here are 3 power packed ideas for branding with stor Read More

In times when social brands are all the rage it is often said that in future all businesses will be social businesses. If you want to up your brands social quotient then you need to go “social” and I by that I don’t mean you need “social media marketing”. What I do mean is you have to work toward Read More

Social media marketing can be one of the most effective options available to businesses wishing to market themselves and their products online. Unfortunately, in many cases, trying to make sense of the data produced by social media marketing can be more challenging than setting up the marketing cam Read More

If you are looking for high potential business ideas that stand out from the crowd, let you moonlight and learn to enjoy what you do before to try entrepreneurship then here are some interesting ideas you can use. Depending on your skills and interests you can set up an innovative side business an Read More

In these changing times, social media is becoming a must for small business owners. It accounts for the majority of web traffic associated with small businesses, and there is no better way to expose your name and your brand to the widest possible audience, plus keep them up-to-date with events, dev Read More

Smartphones can come in handy for anyone that owns a business. Whether you are communicating with clients and customers over the Internet or looking up prices for supplies online, staying connected through the use of a smartphone is incredibly useful. What you might not realize, however, is that sm Read More

Every small business knows that marketing is one of the most important things you can do to grow your business. You can read stories about big companies that pour millions of dollars into their campaigns. So how can a small business owner compete without going bankrupt? Learn five ways you can incr Read More