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It's the one thing that can take down even your most hard working employee: it's the dreaded common cold. While it happens to the best of us, it substantially slows down productivity—and there is no time for slowed productivity when your business is still in its infancy stages. Not to mention that Read More

Everyone who has spoken of recession and economic problems recently has spoken about Greece. However, in every problem lies an opportunity and some of Greek’s entrepreneurs have done just that found the silver lining in the black clouds looming large over the economy. Here are 4 important lessons w Read More

Running a business is not easy but it doesn’t have to be difficult. Low investment in business might sound like a distant dream but take it from me it’s not. It is in fact quite achievable and with some thought and a little planning you could set up your business for little or nothing. Read More

Are you looking to brand your venture, product or service? Here are 3 reasons why small business owners need not shy away from using humor in branding. Read More

When you own a business, it can get crazy at times. There are so many things to things to do. You have to keep track of your products, your employees, your profits, your losses, etc. The list is endless. But you can make your business run smoother by implementing these suggestions. Read More

With so many social networks to choose from, it seems easy to decide where you should be. The popularity of Facebook and Twitter has caused many companies to gravitate in that direction. Blogging has also become important, and is now widely considered a necessary addition to every marketing plan. N Read More

Brand building can be quite a daunting task, considering the intense competition in local, regional, national and international markets. Carving a niche with a unique brand name that’s easy to remember and makes a mark is far from easy yet it isn’t rocket science. Knowing what your brand attributes Read More

The ability to market your products or services is the very essence of business. Very often businesses tend get wrapped up with matters like branding, advertising, pricing and promotion and they lose sight of what really matters. Buying decisions are interplay between demand and supply and here are Read More

You’ve been contemplating starting a business, but with the economy the way is it, do you think you can make it? Here are five great motivations to start your business today. Read More

It is common practice when starting a new website to copy the big players' keywords and try to rank for them. See why it's wrong and what you can do instead. Read More