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Appropriate marketing support for the enterprise sales process is vital for businesses reliant on the occasional major contract win. Read More

You're a franchisee. But you want more. More growth. More everything. So what can you do? In this post on Franchise Direct, The Franchise King® provides the answer (s.) Read More

All your marketing material should match your brand color palette. Choose colors that represent YOU, appeal to your customers, AND drive your business growth. Read More

In most states it is illegal to fire an employee without proper reason. Here are 3 signs employees can watch for to determine if they have been fired wrongfully. Read More

Creating the best experiences for clients helps bring them back again and again. Retention of customers is a lot more challenging than acquiring them in the first place, so experiences matter. As a business, putting on events may be an occasional or regular occurrence. It depends on what type of bu Read More

Content refreshing is one of the best strategies to keep your content marketing efforts sustainable and to ensure that your site maintains its ranking in search engines.

Here’s everything you need to know about content refreshing, from finding content to refresh to the benefits and the best way Read More

Digital advertising has become the new must-have for any online business. The shift from traditional advertising to virtual ads has been long and painful, but it is finally here. Read More

As a mentor to many business professionals and owners, and aspiring entrepreneurs, I find a wealth of innovative ideas, but often less insight on what it really takes to transform ideas into an income stream that can excite new customers into long-term business success. Thus my guidance is usually Read More

Starting a business in 2022 is quite challenging, considering the ‘new normal scenario. Remember, it is post-pandemic, and a lot has already happened in people’s lives. Read More

Finding the best mobile app development company is the first step toward making your business app idea a reality. See the checkpoints here. Read More