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The annual planning process is the time of year when pharmaceutical sales executives are asked to justify the cost of their sales force. In light of lost revenue with products going off patent, changes in formulary coverage, and evolving decision makers, sales executives are tasked with difficult d Read More

The 33 Chilean Miners prepared themselves by getting a dose of media training before their surface so they’d be prepared for the onslaught of news cameras and journalists who would track down their every move in the weeks following their rescue Read More

Here are some the topics we cover:

_ Top Ten Attributes of a Guerrilla Social Media Marketer
_ Guerrilla Social Media Tool # 101 – http://www.backtweets.com (not taking new applications?)
_ Guerrilla Social Media #102 – http://www.twello.com – indexes twitter accounts
_ The Power of Listening Read More

Tips for big businesses that are overwhelmed by the social media engagement of their employees. Read More

Blogging Tools That Help You Succeed - Doesn’t matter what you need to get done on your blog, there is more than one tool to help you do it. Read More

While the tools and resources for sales teams continue to improve, results are not keeping pace. There needs to be a greater focus on coaching with the tools, rather than just using the tools. Read More

Setting client expectations isn't easy. We live in a sales oriented world and people want to hear how you're going to bring them vast sums of wealth with the magical arts of SEO. Unfortunately, it's never that easy. Read More

Technology is cheaper, social media is becoming powerful by the moment, and trust of corporations have eroded to an all time low...could this be the most entrepreneurial generation ever??? Read More

So what is this Google Sandbox I keep hearing about? The idea that the sandbox is some kind of ‘go to the corner and think about what you have done’ penalty is such a fallacy. Read More

“It’s where you are going.” Entrepreneurs should focus on the journey, not solely the end. Life fulfillment is not about whether you are satisfied with your life on your death bed. It is whether your current endeavors are currently providing fulfillment. Read More