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My husband and I are in the midst of moving our business and transitioning our traditional office space to a home office. Basically, we weighed the pros and cons (and ultimately the costs) of retaining our leased space and it just makes the most sense to move our operation home. As a result, I am l Read More

Your buyers are busy, which means they’re only going to respond to marketing messages that really resonate with them — and generally, cold calls and mass emails don’t fall into this category. What buyers are looking for is personalized, targeted marketing that really caters to their needs and pain Read More

Businesses today have to apply the latest digital technology and adopt a digital mindset to navigate a rapidly evolving ecosystem.
For small businesses with limited resources, the solutions they choose must be effective out of the box without an extended period of trial-and-error.
Yahoo has two n Read More

For many people, working alone from home is a dream come true. There’s no commute to work. No downtown parking to pay for. No office drama.
But what happens when you’re an extrovert who thrives in an office community who is more productive when there are other people around?
If you’ve come up aga Read More

Since innovative developments in technology started changing virtually everything we do, the word disruption has been used more than ever.
For established business models that have been around for decades, the threat of these new innovations has been responsible for their demise or for dramaticall Read More

What is adaptive content — and is it only for the big guys? Adaptive content meets your customer where they are, and ANY business can learn to do that. Read More

If you wait till fall to create your seasonal marketing plan, you've already missed out on sales. Create it now for bigger, better, much jollier results. Read More

Being an entrepreneur is hard. Here are seven productivity tips for you to get more stuff done in less time. Read More

Larger companies have more (much, much more) than one person in their customer support team. To ensure the success of every customer contact, it is important to keep tabs on tasks and questions. Read More

Content with visuals gets 94% more total views than content without. Unfortunately, finding free images is tough, or should we say was tough... Read More