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Naming a new startup business or a new product is not easy. It takes time.Here’s a quick list of Do’s and Don’ts to help you select a great name that you can be proud of! Read More

he way people “buy” is rapidly changing. Buyers today use the Internet to research the products/services they’re going to buy. How much will it cost them? Who are they going to buy from? This means you want your website to be stellar.

But even more importantly, you need your website to “be found Read More

I’ve been in business 27 years, and I’ve made just about every business mistake that an entrepreneur should be allowed to make. Maybe more!

Then along comes social media with all of its opportunities to make even more mistakes. Of course, I’ve made more than my share of mistakes there too, but t Read More

If you’ve been blogging for a while, even if it’s just once a week, it won’t take long to accumulate an archive of “old content.” Some of the content will be great at bringing in traffic from Google Search and links on other websites and regular social media shares, but what about the rest? If you Read More

You want visitors to come to your website, but how do you attract them? A small business blog is just the thing to attract prospective customers to your website and keep them coming back for more. The theory behind a small business blog is simple.. Read More

There's a point at which every small business owner realizes they stink at certain tasks, and they find themselves wishing (or secretly crying) for help with some aspect of their business. If you’re nodding your head, you may have reached that point! Find out how to decide when it's time for help. Read More

Each year, the answer changes. How much do you need to take out of your employees’ paychecks for Social Security and Medicare in 2014? This will get you started … Read More

You’re a small business owner, you want to take your business to the next level, and it’s time to create your mission statement. I’ve created many mission statements over my three decades in business. I’ve created them, revised them, scrapped them, conducted how-to research, and I’ve even met with Read More

Does your small business team work together, or is there a division because of "information hoarders?" Advice from a semi-reformed jerk. Read More

Target recently revealed a massive data breach that put millions of credit and debit accounts into the hands of hackers. Let this be a lesson to small business owners who are too complacent with their digital security measures. Read More