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Marketing psychology focuses on human behavior and how it affects marketing decisions. Marketers can use psychology to create a more effective marketing strategy. Behavioral economics is the study of psychological, social, emotional and cognitive factors that influence economic decisions, and how t Read More

Tips on how to stay focused in an unfocused world. Talks about ways you can improve your productivity by following a few simple instructions. Read More

If you know what to do with it, retargeting can become a very powerful tool in the hands of a marketer. It’s the perfect way to get your past visitors back to your website and determine them to complete an action: register for special offers and newsletters or make a purchase. Read More

Sometimes the best way to know whether your startup will be successful or not is from the questions you ask when looking for an answer. Read More

New entrepreneurs routinely jump into a startup with a full charge of passion and energy, but often find themselves drained of both after a few months by the workload and challenges. As a result, burnout and loss of passion are consistently listed among the top causes of startup failure, according Read More

A supply chain is only as strong as the weakest link. What small businesses can learn from Apple's supply chain excellence and boost their profit. Read More

Wish your online store was a sales-making machine? The tips in this blog post will help you start making more sales than ever before! Read More

A good memory can help you in almost everything you do. Here's the exact method that memory experts use to remember longs lists. Read More

I didn't attend a blogging academy, but I've picked up a few tricks from the rough-and-tumble school of experience. So: here are 11 skills I believe.. Read More

Inbound marketing has always been around and the surge in social networking sites has turned it into an important sales tool.



Here are 10 tips that will help you take some inbound marketing strategies and marry them to your sales.

Develop Mapping Strategies

Each time you utilise a new Read More