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Since the dawn of the computer age, companies have sought to fully understand--and benefit from--the various opportunities that collecting and analyzing data can deliver.

Large enterprises were among the earliest adopters of big data mining and analysis, but with the growing availability of scal Read More

Mobile marketing has been around for a while, but now even small businesses are waking up to the reality that an optimized mobile marketing strategy isn’t a luxury — it’s a necessity.

According to Kenshoo’s latest quarterly report on mobile app advertising, over the past year, app developers hav Read More

For the majority of Americans, the cellphone is now considered a replacement or even the primary means of contact, according to a recent study by Pew Research. Nearly 90 percent of Americans own a cellphone, but only 66 percent have a landline. About 43 percent of adults live in a cell phone-only h Read More

Going global with a startup or business is easier than it has ever been. This guide will walk you through the things you need to consider if you want to “go global.”

http://bit.ly/1LoUITZ Read More

SEO and content marketing are becoming more aligned every day. Search engines are increasingly focused on the same user engagement signals content marketers track, and content marketers urgently want the free traffic SEO can bring. Read More

If your small business has 25 or less employees, little-to-no IT support and the need for centralized device management, data storage, and connectivity, you’re going to love Windows Server Essentials. Read More

How can you make LinkedIn work for your business? Here are five ways to make sure you’re getting the best results for your efforts: Read More

By some accounts within the human resources field, most companies' onboarding practices are costly and ineffective. By failing to get new hires settled effectively, businesses face steep turnover rates and retention troubles.

It doesn't help that employees usually decide whether they feel welcom Read More

The problem is, marketing automation can be overwhelming – especially for those of us who lack technical expertise or don’t have room in our budgets for a dedicated team.

That’s why — to help you identify the most valuable elements of your marketing to automate — he has put together this simpl Read More

Curating content is one of the best online marketing strategies to successfully establish your presence as a thought leader, attract the attention of your audience, and build a profitable business online.

At first, that can sound counter-intuitive.

Why is collecting and sharing other people’s Read More