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Brands may feel the need to impress their customers with fancy gestures to gain their trust or fuel their loyalty. But in most cases, what customers really appreciate are the tiny things that show you genuinely care about them. These simple acts demonstrate your commitment to making customers happy Read More

Content marketing can help call centers raise brand awareness, establish a credible image, and build new connections with prospective clients.

Here are seven tips on how you can improve your content strategy and generate more leads for your contact center. Read More

Call center agents work with information all the time. To provide relevant and accurate answers to customers’ queries, they must be fully knowledgeable about a brand’s products and services. Read More

Conflicts are unavoidable during customer service interactions. Agents may encounter irate and frustrated customers, or they may run into unreasonable complaints and requests. In these cases, they must be able to communicate clearly with customers so they can reach a common understanding. Read More

It can be hard for a call center to stand out in a competitive outsourcing market. With numerous players entering the industry, how can you convince prospective clients that they should partner with you?

Here are five tips that would help your build a powerful and compelling competitive advantag Read More

Globalization is a wonderful phenomenon. With the aid of technology, our world has shrunk, bringing people from across cultures and geographic boundaries closer. And this is influencing our everyday lives in significant ways. Communication has become faster and easier, time zones have become nearly Read More

You have to watch out for specific professional qualifications, which often go unnoticed. These are the five most underrated skills all contact center employees must develop.
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Let’s face it—call centers can’t survive without technology. They constantly rely on Internet connectivity, smart devices, and automation tools to communicate with customers. Is this dependence becoming unhealthy? Read More

One would think that empathy would come naturally for everyone, as it’s one of the main building blocks of effective communication. But in our modern world, fixation on technology and the continuously shrinking attention span are crippling our ability to understand how others feel. Read More

An omnichannel customer service strategy allows brands to connect with their clientele in better ways, but you are sure you're doing it right? Read More