BizSugar.com › User › noyalizor › Voted

You know that intoxicating aroma that hypnotizes you when you walk past a bakery? Well that’s pretty much the effect that headlines need to have these days in order to earn a click. Because with so many headlines flooding the web, anything less than head-spinning-irresistibility (that DOESN'T reek Read More

Hiring is no longer a one-way interview process. Potential employees "screen" potential employers just as carefully as those doing the interviewing, which is why these days, whether you're hiring for a hot new startup or an established company, you need to build and perfect your Employer Brand for Read More

Is marketing becoming more science than art? "It’s partly about the creative, for sure, but it’s also (and arguably mostly) about campaign optimization and automation made possible by a plethora of marketing software, which are now as much a part of the modern CMOs arsenal of tools as all of the “c Read More

When you promote your content online, the associated feature image can potentially influence the viewer’s decision to click on the promo (or not) in a matter of seconds! So with such a pivotal role to play in the success of a blog post, how (and where) does one find the perfect image? Read on! Read More

HubSpot have collected 12 places on the web where you can browse and search for examples of great marketing -- including website design, design in general, email marketing, and social media pages. Check them out, bookmark them, and use them to inspire your own marketing strategy. Read More

Using numbers and statistics in headlines is a proven method of boosting clicks, but when they're used in reference to “phenomenal” earnings or some kind of other achievement intended to impress, they actually sound more like clickbait than a genuine attempt to help others. Here's why:

Read More

Ever since the inception of the term "growth hacking", it has attracted controversy and endless debate. This post outlines some of the reasons for the controversy and offers up some insights as to why growth hackers and marketers are in fact more alike than they are different. Read More

This post covers: Notable facts about ad blocking; Arguments for and against ad blocking; Why forcefully blocking ad blockers is a lousy idea; Emerging new ad formats and the importance of considering millennials; Who’s running the ad blocking show?; Plus a massive list of links to articles about A Read More

When it comes to looking for work or hunting for fresh talent, some people use social media more effectively than others. Here are some tips (and examples!) from the HR leads at Outbrain, ironSource,SundaySky & Payoneer on how to use social media effectively both for recruiting and for job hunting. Read More

If you’re lucky enough to be appointed as the technical lead at a startup, it could be an amazing, life-changing experience, but one that’s almost certain to include LOTS of challenges. Here are some great tips from 13 experienced startup CTOs to help point you in the right direction. Read More