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It’s difficult to get a new business off the ground. Staying real, and separating fact from fiction can help entrepreneurs navigate the challenges of starting a new business. To help you separate fact from fiction, here’s a look at 8 big startup myths (at the truth behind them). Read More

Every business has some angry, emotional or difficult customers. While talking down an angry, frustrated customer will never be easy, there are proven techniques that make the process more effective, and less frustrating. Here's a good look at 8 of them.



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In the 1990s, grocery stores carried around 7,000 different products. Today, they carry up to 50,000. If you want to make your products stand out among the 50,000 others lining the shelves, check out our 6 proven tips for great food packaging.





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Today, we are experiencing a shift in how companies can efficiently market to their consumer base. It’s difficult to break through the noise, especially when you’re promoting a new company or new products or services. How can you break through the noise?

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What if you could resurrect lost customers and reclaim lost revenue? You could grow your business and spend less doing so. Here are 8 effective techniques you can use to revive lost customers. Read More

It would be fantastic to have an unlimited marketing budget, but that simply doesn’t happen in real life. Here are 6 ways you can stretch your company’s marketing budget to grow revenue and profits.

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The goal of your business website is to showcase how trustworthy your business is and your professional expertise to assure people that you’re the real deal. Here are the four major areas of website credibility and 16 important factors that help your small business increase customers and profits.
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While you can never guarantee a successful product, you can vastly improve your odds if you prepare properly. So, set your business’s next product on the path to profitability with the valuable lessons from these 5 positively staggering successful products.



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Feedback from customers – and what you do with that feedback – can turn an average business into a high growth business. But where should you begin? Here's a good look at the questions you should ask and why the answers are important to your business.

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From dating apps to online shopping, we choose products, services and people based on beauty. Successful business owners know this well. Here are 7 proven reasons why good design is good business (and how you can use design to increase your small business revenues).

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