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CRM, or customer relationship management, is about understanding your customer to deliver them a better service while increasing your sales and revenues. Read More

According to a study, consumers who follow a brand on Facebook and Twitter are more likely to recommend a purchase item or service. Read More

Dirty databases kill morale. It’s so difficult to reach decision makers these days. More than ever, sales success is dependent on our ability to be more efficient. If you are like most sales people, you are working through a combination of various leads lists, and those who are wise, are managing their most targeted contacts through a CRM.

Most sales roles require high activity to achieve q Read More

On Thursday 25 March 2010, people in hundreds of cities around the world comes together offline to have fun and create awareness while raising money for the important cause of sprading education. Concern Worldwide has been selected by Twestival to be the recipient of our efforts because of their comprehensive and well respected approach to education.
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Decision point. We know that having a vision for your organisation is more than a fantasy of what the business could be. It sounds so grandiose... Read More

One of St. Patrick's legendary feats is that he chased the snakes off the island. Although all evidence suggests that post-glacial Ireland never had snakes, the symbolic nature of this historic account can be equally applied to your small business.

Every business has its snakes. Those barriers, big or small which are preventing it from reaching the next level, from gaining more market share, r Read More

This is a presentation on 10 startup to-dos – things that people should think about when starting a company. Read More

Today, in the Wall Street Journal, there is an article call "Entrepreneurs Question Value of Social Media." In it you can read how small business is starting to question the real value of Twitter - pointing to a survey that found that 22% made a profit, 53% broke even, and 19% lost money after engaging with social media. Read More

Bill Rice recalls the late 1990s and the first several years of the 21st century, when lead-gen campaigns on the Web turned acquiring sales leads into a volume game. “Leads were plentiful and a 1% to 2% conversion rate was considered successful,” said Rice, chief sales officer of Kaleidico, which provides software for b-to-b sales. Read More

The term “trusted advisor” used to mean that the salesperson had the business acumen to help their clients achieve better outcomes. It has now come to mean something less; namely, the false idea that trusted advisors don’t sell. Read More