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How agile is your marketing? Do you have layer upon layer of approval processes, committees, lawyers, and executives who need to sign off on every piece of external communication before it goes out? If yes, your business is structured for a pre-Internet world, and unfortunately this means you will always be at a disadvantage compared to agile com Read More

Using Google AdSense on your business Website can increase revenue, especially if your site is well traveled, but also can add to a visitor's experience when he/she arrives on your site. Here's how: Read More

With all the people on Twitter today, how do you find the "right" ones to follow? Here are 4 easy ways to identify and follow Tweeple who will be valuable to your business online. Read More

Jeff Castle suggests these 8 small business advertising tips from In Business TV.com. Watch the video. Read More

There are choices for businesses who want to make the smart investment, invest in their employees' health and healthcare, to createa sustainable brand. Here's a description of some of them. Read More

More and more companies face difficult choices on how to grow your company. Two choices facing all companies is employee healthcare or advertising. Which one would you invest in to grow your business? Read More

As part of his "Are You An Entrepreneur?" series, BizBox's David Feldman identifies the characteristics that make for successful leadership. Read More

I've noticed more and more folks taking shots at the value of social media. For example there's Beware of Social Media Marketing Myths from Gene Marks in Business Week. Read More

Don't discount the community building opportunities that exist with offering exceptional customer service. Read More

It used to be that you only had to worry about keeping your customers happy. It just isn't that easy anymore. As small business owners, it is so important to also keep your employees happy. By keeping them happy, you are building trust and security in the respect and performance that your employees not only give you, but give your customers, as we Read More