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Jennifer Laycock and Andrew Goodman of Page Zero Media follow up their SES San Jose 2008 ""Igniting Viral Campaigns"" session with a discussion of the best tips on viral campaigns and social media. Read More

I often get questions about creating, maintaining, and optimizing an online presence from small businesses and non profits; how to get into search engine results, how to redesign an old site, what tools are available that are useful, inexpensive or free. Read More

To many of us here in the U.S. and in many reaches of the globe, just when we think the recession is about to let up the skies darken again. There's no telling how long we're going to be in this period of lost jobs and slow business, so if you haven't done so already, you might want to start thinking about making the best of it. How can you get Read More

A few years ago I stumbled onto a website called “Escape from Cubicle Nation.” At the time I remember thinking, 'this is the BEST name' for a target audience of corporate employees longing to start (or who had recently started) businesses of their own. I could identify with it. After all, I once had been in cubicle nation and left to start my o Read More

You can promote your business, yourself, your Website or your product with a free ebook costing nothing to create. Check out this post from Skelliewag.org on how to start creating and distributing your own ebooks with no startup investment. Read More

Tax breaks for small business are available under the new U.S. stimulus package and "smartmoney TV" can help your business find the best breaks to suit you. Read More

My Dad was one of the first franchise consultants around, and he taught me a few things.... Read More

Marketing guru Seth Godin suggests "flipping the sales funnel". Instead of putting prospects in at the top of the funnel with the hope of getting some commissions at the bottom, flip the funnel, make it into a megaphone and let those who already love your product promote it for you. Read More

Venture Capital investor Fred Wilson talks about what he's learned from both marriage and business about building relationships. Read More

When Network World selected 9 technologies IT pros should master in 2009, two of them were microblogging platforms: Twitter and Yammer. While most people are familiar with Twitter, relatively few are acquainted with Yammer. While it isn't as sexy as Twitter, Yammer will fundamentally improve your company in the following 8 ways. Read More