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We probably mostly agree that experience is based on the past, therefore when someone comes up with a new idea, if you strip it down, it will be based tightly or loosely on something already created Read More

There is nothing that has the potential to help you generate greater sales results than developing your personal effectiveness. There is no technology that better enables you to produce greater results than the alarm clock—and the commitment to rise earlier and to take action improving yourself and your results Read More

This post is about selling, customer service, managing, and relationships. and virtually all relationships.

I regularly visit two dry cleaners.

Dry cleaner #1: The front desk person always has a smile on her face, calls me by name, acts excited to see me, and we chat it up for a couple minutes every time I'm there.

Dry cleaner #2: The front desk person doesn't Read More

Why you need to adapt your social media communication to reach your international audiences, and a few insights into cultural differences on the main social media platforms Read More

Experian Hitwise recently announced that “Facebook” was the top organic search term in the U.S. during the four weeks ending March 27, 2010 amongst the three major search engines. This means that Facebook related terms accounted the top spot for Google, Yahoo and Bing. Read More

There is the old saying that when going gets tough, the tough get going, well that applies in sales too. Anyone can take an order, it takes guts, strategy and the ability to execute to overcome chal Read More

A lot is written about building customer profiles of those who you want as customers. This of course is an essential part of small business marketing. But what about the other side – those customers that you do not want as customers. Two blog posts recently have been written about this dilemma and give great insights into this problem as they shared their experiences.
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In advertising and marketing, the humble adjective is key! The power of description can transform the mundane into the compelling, the common into the exceptional, and in the case of one restaurant...the tasty into the mouthwatering and delectable! Tips and advice to describe your business to success and profitability... Read More

Let me start by saying that I'm something of a heretic, especially when it comes to business. Some would say that I'm outrageously opinionated, and that listening to my crazy ideas could get you into a lot of trouble. Read More

Do you think working nine to five is ok to survive in this recession. Maybe more hours have to be put in to achieve your goals Read More