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Jodi Smith wasn't always so outgoing. In fact, she was so shy in high school that she knew "maybe three people out of a class of more than 1,000" when she graduated. Heading to college, however, Smith made the conscious decision to reinvent herself, "just to see what would happen." Well, her experiment seems to have worked. After a decade Read More

There's little room for error when it comes to pricing your business' products or services. If you set prices too high, you risk scaring off new customers, but if you set them too low you may not make enough money to survive the long haul. The key is to strike the right balance between being competitive and being profitable, and that means do Read More

When it comes to freelancing and working on the web, few things are more important than the online applications that make it all possible. From project management, to invoicing, to contact management, and more — each of these apps play a critical role in running an online or freelance business. At FreelanceFolder, we've been on a sort of quest Read More

Joy For Customers Of A Small Business When The Business Owner Treats Entrepreneurship As A Privilege And Pleasure, Not Just A Way To Maximize Profits Read More

According to eROI's latest email marketing survey, The Elements of Email, email marketers are missing opportunities to increase their deliverability, opens, clicks and conversions. The study examines several elements of an Email, recommending that readers test their positions to compare to prevailing practices. Read More

Google's Universal Search is based on a “model that will offer users a more integrated and comprehensive way to search for and view information online”. Explained in simple words Google is trying to provide users what they are looking for not just by focusing on website content but by including results from different data sources that could brief Read More

Owning a TV channel was out of reach for the vast majority of people, except for Silvio Berlusconi- likes. However, the internet today enables you to become a TV mogul easily and at no cost. Over the last two years, several online live broadcasting tools have appeared and have triggered the creation of thousands of channels by internet users. Read More

In a weak economy, it's especially important to get closer to your most loyal and profitable customers. Allocating dollars to research is one of the best ways to uncover what your customers want and what they really think about your business. Too often, though, companies go about customer satisfaction research the wrong way or pooh-pooh results th Read More

China may still have a Communist political system, but its economy is transitioning to capitalism. It has a growing middle class hungry to buy Western goods. Enterprising U.S. companies are investigating and some are capitalizing on the opportunities China presents. Just don't forget to do your homework before you expand. Read More

The US is the global leader in mobile internet adoption, with 40 million US mobile subscribers (15.6%) actively using the mobile internet, according to a white paper released by The Nielsen Company. In 16 countries tracked, the US leads in penetration, followed by the UK (12.9%) and Italy (11.9%). Advertising is becoming a common part of th Read More