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Freakish! Hellish! Pure EVIL!

Become a blogging mad-scientist! In addition to great content, DARE to be different. Don't "Think Outside the Box." DESTROY the box!

It's all about finding your own unique voice with which to attract clients and customers... Read More

Sales managers want to “fix” or fire underperforming salespeople. Neither approach is the right first step to improving your team’s performance. Read More

Four key ingredients to attract readers (paying customers) to your business blog!

Great ways to use images, multi-media, quotes, comic strips, video and advice...in addition to great content...to transform your business blog from boring to AWESOME! Read More

Watch any credit card commercial these days and you’re sure to find big budget productions in exotic locations, movie-star voice overs, or memorable jingles. Here are some of the best from Canada. Read More

Rather than write a post this week...I wanted to instigate a discussion. So here goes: I think most of us would agree social media is changing the way we communicate and even changing the way we do business... Read More

In this article we look at why the free trial is so important and how it is one of the best ways to market your product. We also run through some of the do's and don'ts when offering a free trial. Read More

The Business Blog is an opportunity to SELL Yourself. So why do so many lack an effective sales-pitch?

It is THE most overlooked component of business-blogging and the BEST way to screw yourself out of the next client! Read More

Is it enough to simply have a job, an office or organization to work in, and get a get a cheque and the end of the week? Not anymore. A workplace however large or small has to be driven by efficiency and achievement that manifests itself in the form of tangible results for the organization... Read More

Succeeding means knowing when you need to apply the science of sales, and knowing when you need to exercise the art. Read More

Marketing globally? Content localization is not only about translating what you already have into another language. You need new stuff, too. Relevant, interesting, accurate, targeted localized content. Need ideas? Here are 8 ways to create customized content using local resources. Read More