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Creating great, linkable content has real rewards (namely: traffic, authority, a competitive edge, and increased ROI). Don't believe me? Read this and see what you think Read More

What makes a video go viral? No, we're not talking about something like the common cold or flu here. We're talking about an online video that is so popular with viewers that they feel the need to share it with their friends, colleagues or family via social media like Twitter or Facebook, or through e-mail or re-posting it on their blog or Website. Having your video go viral is often the ultimate goal of any online marketing campaign because it is a way of letting others spread your message with limited expense or effort on your part and allows you to reach a potentially huge audience as your viewers share the message with their network and those people share it with their network and so on and so on Read More

One of the pieces of entrepreneurial advice that I hear the most often is to start a business based on what you enjoy. Well this advice isn't always what it's cracked up to be. This article outlines some mistakes my wife and I made in deciding what to sell Read More

Listen to the BizSugar interview with Anita Campbell and yours truly at Small Business Trends Radio and check out this post on the importance of businesses being social, something near and dear to our hearts here at BizSugar.com. We'll be switching the link at the top of the blog post to the archived version of the show after the live Web cast. Looking forward to all of your comments Read More

How much emphasis do you place on the psychology of colour in developing your brand visual. While it does play a part, it should not be the prime objective. Read More

Have you ever had a discussion with someone who states that something is a fact about marketing when you know it is not?Sometimes the person bases the fact on their experience and sometimes it is what they have read or heard. One experience on the weekend and one article I read got me thinking about this topic. Read More

Some great tips here on how to increase your profile and reach utilizing Facebook, but the principals hold for all business relationship building across all networking opportunities Read More

This is the INFORMATION AGE! It's at your fingertips...and everyone elses!

Think acting stupid and posting pics online is funny? Cool? You won't when you screw yourself out of that next job Read More

It may sound silly, but the best way you can optimize and market to your niche is to really get to know who you are targeting!

This is a very good read on how to optimize your internet marketing strateg Read More

Marriages can be blissful and harmonious or filled with animosity, hatred and end up in divorce court.

A business relationship is no different and the principles of keeping them successful are virtually the same. Except for the sex, of course Read More