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If you run an online store, go back to your shipping costs and re-think your approach! If possible, offer free shipping (over a certain amount, of course) to (a) encourage greater spending, and (b) take the “shipping cost” stress out of the equation. Read More

There are 9 states which have enacted the so-called "Amazon tax" (or affiliate nexus tax) laws. A general rule of thumb is that out-of-state merchants/advertisers who in any given year exceed $10,000 sales threshold to customers residing in the tax law state in sales (which have been referred by af Read More

How can one get trained to comfortably take on the affiliate management role?

While no certification is necessary to practice affiliate program management, and no unified certification exists, there is no excuse for lacking education. Here are just a few resources I can personally vouch for... Read More

First of all, do your due diligence when choosing marketing partners, and this advice applies to both merchants and affiliates. And secondly, provide a disclaimer, which includes a Compensation Disclosure and Limitation of Liability. Read More

Per PriceWaterhouseCoopers, affiliate marketing now accounts for 7-9% of all United Kingdom's online marketing spend, driving nearly 6% of retail e-commerce in the country. Read More

I have been able to try myself in each of these five capacities, I have decided to look back and analyze the lessons I've learned from being placed into each of these different roles: (1) solo presenter, (2) co-presenter, (3) panelist, (4) panel moderator, (5) expert discussion leader. Read More

Social Media Networking, Networking Breakfasts, Birds-of-a-Feather Lunch Discussions, and other professional networking opportunities await at Affiliate Management Days. Read More

The greatest recognition one may receive is the one by/from his/her peers. They, generally, criticize more eagerly than praise... Learn who the real 2013 affiliate marketing stars are... Read More

Regardless of the types of ads that you use (Facebook, Twitter, paid search campaigns, etc), before wasting your advertising dollars, tweak your settings to display your ad only to your target audience and/or geography. Read More

Cookie stuffing is a serious criminal offense. If you are engaged in it as an affiliate, you may be jailed for as long as 20 years. More in this article which exemplifies how eBay, which ended up paying cookie stuffers over $20 million in affiliate commissions, is suing affiliates for the violation Read More