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Every affiliate program must have clearly spelled out rules and policies for affiliates to play by. This post dives into 20 areas that you want to cover in your affiliate program's agreement, leaving no stone unturned. Read More

Priceless lessons to learn from twenty-one women across 6 countries: both those working for such giants as Microsoft, Uber, and Shutterstock, as well as those who work for themselves. Read More

On this year's International Women's Day, I am excited to bring you a super compilation of interviews celebrating women in affiliate marketing. They are destined to inspire you...

And to all ladies, who are reading this, Happy Women's Day!! Read More

This post walks you through 7 types of affiliate marketing links, providing you with everything you need to know about affiliate creatives, how they look, how they work, and how to best support your affiliates (and your affiliate programs) with/through them. Read More

Why would you hire an affiliate management agency when the management of the program can be handled in-house? This post discussed 7 advantages to working with agency, providing you with handy advice of things to consider while choosing one. Read More

Everyone wants to sell more. In this post we dive into content-related conversion optimization advice, covering 5 low(er)-hanging fruit that you should be picking... or, rather, "leveraging". Serious actionable knowledge ahead... Read More

Affiliate recruitment should take the majority of the time spent on managing your affiliate program. This post covers 5 things that may impede the effectiveness of your affiliate recruitment efforts, giving you ideas on what to do, and how to do it right. Read More

If you are looking to generate leads through affiliate marketing, beware: not all types of affiliates will be suitable for your affiliate program. One type that won't work of you are rewards affiliates. More in this post... Read More

Every small business can greatly benefit from affiliate marketing. But how do you start an affiliate program of your own? The process may be boiled down to 5 steps: (i) Select the Platform, (ii) the Payment Terms, (iii) the Program's Rules, (iv) Upload Creatives, (v) Implement Tracking ...and go! Read More

There's too much out there about Affiliate Marketing. Too much junk (from self-proclaimed "gurus") too... Here's a no nonsense definition of what affiliate marketing is, and an eloquent explanation of how it works. Read More