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This post examines Facebooks algorithm (EdgeRank) and their promoted posts program as it relates to the experience of New York Times columnist, Nick Bilton. Read More

A great amount of controversy exist around the Google Inc owned and operated, Google plus (also known as Google+, and previously known as Google circles). Some critics say this social networking site is a monumental failure. However, looking at the stats, this statement can be disputed. Read More

According to leading research,75 percent of businesses in the US do not sell. Or let’s say, they don’t sell appropriately (that is, for the prices they’re really worth).

It dispirits me when I see businesses that have been built with many years of hard labor sold away for crumbs. Some businesses Read More

If you are not yet familiar with the new Facebook Custom Audiences program, this post explains some of the details of one of Facebook's newest advertising features. Custom Audiences allows advertisers to target potential customers in a very different way than other advertising and marketing approac Read More

Cutting small business costs should really be about more than just pinching pennies. In needs to be about making your business more efficient, and hopefully more profitable in the process. Don't expect your average list of cost cutting suggestions here. These are tips for making your business bette Read More

You've probably read the articles on the successful repositioning of Subway using Jared - which supposedly brought huge success to the business.

Bollocks!

This article breaks down Subways success and shows the 8 key ingredients required for any business (and it has nothing at all to do with J Read More