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Think every business idea needs to include high tech tools and complicated gadgets? Think again! There are actually still tons of non tech startup ideas for businesses that don’t involve much technology at all – even in 2016. Read More

Does this sound like you? You need help handling all the duties of your business, but you don’t want to hire additional permanent employees. Whether you’re looking ahead to holiday shopping season or suddenly need summer staff, temporary workers might be able to fill the bill. Read More

Selling services has always been about relationships, but the challenges of building relationships with services clients have exploded. Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and Read More

Nobody ever said it was going to be easy to get a new business off the ground. But if you do it, the rewards are virtually unlimited. One of the trickiest parts of getting a startup past the startup stage is that initial marketing push. It’s dirty work trying to get your name out there and stand ou Read More

Even if you do not know it by name, you have probably seen dynamic pricing in action. What is it and how can you deal with it? Read More

Selling is one of the biggest challenges that entrepreneurs face. In this article, I cover 10 lessons I've learned from selling various products and services. Read More

If you can follow up in a way that isn’t pushy, by instead engaging leads in a transparent, personal and helpful manner, it will strengthen the relationship, build brand equity, keep you top-of-mind, and help advance the buyer along the funnel. Read More

Can you change this one thing? How many times do you hear this question from a client? These changes soon add up and you've got a serious case of 'Scope Creep' When do you call for a renegotiation conversation? And how? Read More

A social selling strategy starts at the top. If sales management and senior executives are suspicious about social media – if they only see risk, their people wasting time clicking “Like” buttons and employees posting funny pictures, then they would be right to draw down the shutters and, in the pr Read More

As a marketing consultant, what I am really selling is me. No, I don’t peddle prostitution, but as anyone who sells services and runs a small business knows: it’s often less about what you can deliver and more about you. Read More