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Events are a smart way to help attract new customers and thank existing ones. These quick pointers will help make yours a smash hit.
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OCTOBER 19, 2015 Are your company’s salespeople energetic and enthusiastic—or are they lazy, entitled and content to coast on their existing accounts? If the latter, the problem may not necessarily be with your sales team, but with your sales culture.
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When you think of negotiating, does it conjure up visions of sleazy used-car salesmen or tough-talking businessmen with the chutzpah of Donald Trump? Contrary to this unfortunate stereotype, you don’t have to be pushy, obnoxious or even especially forceful to succeed at business negotiation.
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Creative company cultures that first flourished in the late 1990s, exemplified by dot-com businesses with casual dress codes and free vanilla cappuccinos, changed the expectations employees have about working. Certain parts of that perk-plentiful culture survived the dot-com meltdown, but so did on Read More

What are corporate bylaws, and why does your business need them? The term “corporate bylaws” may sound like legal rigmarole that applies only to giant, multinational corporations—and not to your small business. In reality, however, any business that chooses the legal form of a corporation must crea Read More

Social media is one of the best tools a small business has to connect to its customers. But if you’re running your business, it can be a challenge to have the time to dedicate to managing your social media properly. In this post, we’ll look at tips and links that can help you get more done with you Read More

As most freelancers, I’m not so keen on marketing. Or even worse, picking up the phone to sell myself. However, without marketing, I may starve... 1st step of marketing 101 for freelancers. Read More

They say there’s no teacher like experience. No matter how many books you read or how many successful business owners you talk to, you truly won’t know what it’s like to run a business until you get your hands dirty and… well, run a business. Read More

According to FRANdata, 52 percent of all franchises are now multi-unit operations. With the biggest industry being fast food at 35 percent, restaurant, beauty and bakery categories come in next, each making up 28 percent of all multi-unit franchises. That’s a good chunk of franchise entrepreneurs m Read More

Every small business goes through a number ups and downs throughout its life. We wanted to know what small business owners are considering their biggest milestones to be. Here’s what our small business experts had to say… Read More