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So, while I will talk about marketing strategy and the growing impact of online behavior, I’ll start off sharing my view of the natural advantages of owning and growing a small business.... Read More

Configure permalinks: Permalinks determine the structure of your URLs, and those URLs are what the search engines read to determine the content of your blog. With WordPres... Read More

Keeping your product name in front of customers is always an effective marketing strategy for any business. A simple and well organized wall or desktop calendar featuring high quality photo shots of your products can easily market your company more effectively... Read More

For a small business owner who doesn't stand to benefit from the economies of scale that larger counterparts do, maximizing the efficiency of operations, resources and employees is essential to succeeding in the marketplace. Read More

Here are 6 Ways To Define Your Unique Selling Proposition and Differentiate Yourself. Find out what your unique selling point is in 6 easy steps. Read More

Content Marketing is so much more than getting links. It's the glue that holds your funnel together. It's the reason a prospect visits your site, it's the reason they choose to move further down the purchase path. Real content marketing is complex; it's not just building a great infographic and no Read More

These results are purported to be completely non-biased - meaning that it will not accept any amount of money to influence the rankings of any individual sites. Read More

Setting up and sending reminders to your customers is a powerful way to build customer loyalty and improve sales. Learn various techniques and best practices to set up reminders. Read More

Facebook is one of the quickest ways to send a typhoon of traffic storming to your website. With it being one of the most active social networking sites on the planet and boasting over 750 Million active users, Facebook is a great way to gain more exposure, build your authority and ultimately att Read More

The owners of Gemini Plastics, an injection molding company in Fallsington, PA, like many B2B marketers, regarded their video as little more than a nice enhancement to their Website…until it helped them close a $3 million dollar deal. Read More