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Social media marketing strategy, except perhaps for LinkedIn and some niche-related social sites, has traditionally been reserved for B2C content marketing. It “fits” well, because B2C businesses want to accumulate large followings. Each follower is either a customer or a potential customer. Read More

Entrepreneurs – no matter if they are first-time entrepreneurs or experienced ones – make mistakes. That’s the nature of business. However…

However… there are some mistakes that first-time entrepreneurs make really, really often.

Mistakes, which can be prevented. This article is exactly about Read More

There are factors that will drive clients away and others that will bring them closer to you and make them trust you – value you as their partner. And those do not solely depend on how talented you are. Read More

There are common mistakes your business need to avoid in order to stay alive. You can boost your chances for survival by avoiding the six following mistakes. Read More

Technology giants like Google and Microsoft spend huge amounts of money on recruiting. They recognize that hiring well is key to continuing to succeed as a business. The same is true for technology startups where each hire, good or bad, can have massive impact on the business.

The interview i Read More

The most common question I get asked by my coaching clients is "what social media should I be using?" Here's a FREE CHART AND WORKSHEET to help you out with that, so you don't waste time on the wrong platform. Read More

There's a high likelihood that the next visitor to your landing page will be on a mobile device. Are you ready? Mike Dane of TruConversion, learn 15 ways that you can increase your mobile landing page conversions. Read More

When a business or social media expert shares a post online, they are expecting it to get as many views and shares as possible. This is important for several reasons. First of all, if someone is sharing a post for their business, more people will become aware of their company. Read More

Making your Software as a Service (SaaS) apps talk to each other isn’t the pain it used to be. At least, it doesn’t have to be if you follow this ebook. Read More

As you work on perfecting your digital marketing strategy, you have many tactics available to you. Your goal is to select the tactics that are going to be the most effective for your business, and then employ those tactics in ways that eventually result in conversions. Read More