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The top reasons you should collect customer email addresses, and the best ways to get that information.
http://bit.ly/1XTi9MQ Read More

As more and more salespeople become active on social media, sales leaders need to provide their teams guidance. The best way to do that is by creating a playbook. Read More

Social media is one of the best tools a small business has to connect to its customers. But if you’re running your business, it can be a challenge to have the time to dedicate to managing your social media properly. In this post, we’ll look at tips and links that can help you get more done with you Read More

It’s easy to get distracted with social media, search or pay-per-click ads, but study after study puts email marketing as the most effective way to build awareness, acquire leads, convert prospects, and retain current customers. Read More

In the realm of online marketing, few objectives are more desirable or downright elusive than the viral video. Like the vicissitudes of the stock market, the popularity of any online video depends on the personal tastes and sentiments of millions of unique individuals, and is thus difficult to pred Read More

It’s that time of year again for talking content marketing strategy. Just when you decide it’s ok to gain 10 lbs and drink like a university student at the holiday office party… it hits you. Read More

Entrepreneurs, don't try to do it all yourself. Read this post and find out why you need to delegate to grow your business Read More

If you want to be successful in today's business world, your marketing strategy can't be disjointed. There are many errors that can occur if too many cooks are used in your marketing, here are the reasons why. Read More

You've got Facebook and Twitter down, and you even know how to post effectively on LinkedIn. But what about that selfie kingdom, Instagram? If you're not capitalizing on this visual-based app, you are missing an opportunity to create a face for your brand. Read More

The other day, a reader asked me the following question in an email: “Now that Facebook has revamped its Notes, should I abandon my blog and just publish complete posts there?”

I have seen this question posed on social networks and in posts. So, he is obviously not the only small business owner Read More