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As social media moves firmly into the mainstream, I'm beginning to see behavior from the early adopters described best as "unimpressive". If social media is an inclusive platform, is there really a right or wrong way to use the tools? Read More

Many small business owners have misconception about marketing. This underestimates the power of marketing and the value good marketing can bring to your small small business. Based on our experience in running multiple businesses we have come up with 5 fundamental rules of marketing that when used Read More

You need what you need to win the deal. You know that to get what you need, you have to act. What prevents you from acting is fear. Read More

Why training should be the last thing you cut

An organization I’m familiar with anticipated doubling its size within a year and, in order to manage the change that growth would bring, put in a new layer of management. Five vice presidents were installed, all of them promoted from within. Rather Read More

The Kauffman Economic Outlook: A Quarterly Survey of Leading Economics Bloggers for the third quarter of 2010 has recently been released. Compared to the responses in the second-quarter 2010 Outlook–which was not all that rosy--the viewpoint this time around has become far more pessimistic.

Sixt Read More

Do you track your products you use for your company? Do you know that there are ways to reduce your costs by consolidating vendors and rationalizing products used? Read More

Here are four of the most proven strategies, with specific practices under each that vary in terms of costs. Read More

As small business owners, we’re often told to get out there and engage–that we should use social media to “even the playing field” (an expression I hate) and “meet” our customers and potential customers at the watering holes where they hang out. But…where should we go? What types of social site are Read More

If you are starting a business, it is important to decide how you want to organize your business so that its structure offers you the best possible outcomes when it comes to your money. Have You Considered an S-Corporation? Read More

The series, called Manage Your Risk in a Minute, will be approximately one minute long videos which include thoughts and ideas on keeping your family, your business, and yourself safe from risks we sometimes overlook or procrastinate on. Read More