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The goal of your group should be to create a valuable platform for members to share knowledge and best-practices around the particular group interest - to make each other better Read More

How to Blow up an Armored Truck in 12 Steps: Looking to pull off a brash PR stunt? Here's how to engineer an explosive marketing campaign in 12 easy steps Read More

4 Ways to Master Social Media Marketing: Real-world examples of employing the best tactics to engage, enthrall, and expand your customer base online (without looking like a jerk) Read More

How to Pitch Your Business to Friends and Family: It's important to preserve relationships and protect everyone involved when tapping your family tree for funding Read More

In making deals over the years, we have found that our chances of success are much higher when we have positive answers to three questions Read More

Checking on my Google AdSense stats, I received a message from AdSense team offering suggestion on ad placements on one of my blogs - the results are stunning Read More

Building better customer relationships is not just something that would be nice to do – it is something you must do if you expect to be successful in business today. This book contains 101 useful suggestions for maintaining and building relationships with your customers – starting with the next contact you make.

The 101 ways in this book are all about people and how they react or respond to others. Most of the ways deal with common courtesies that anyone would appreciate – for example, keep the customer in the communications loop, don’t put customers on hold, be accessible to the customer and do what you say you will. All of the ways boil down to good, common sense Read More

It seems to be human nature to take shortcuts. We want results immediately, we don’t want to invest the effort normally required to achieve a goal. We somehow think that we are the exceptions to the rule–while others have to make an effort, somehow we are different and can avoid all the work and effort to achieve the result. In truth, sometimes shortcuts work. They probably work often enough, that we continue to pursue them Read More

SEO Jedi Aaron Wall of SEO Book gives this fascinating interview to Web Marketing Today about using the Google Search-Based Keyword Tool to identify high value keywords for your Website. These are keywords that have higher than normal value for purchasers of Google AdSense and can theoretically mean higher earnings for your site. If you've written off Google AdSense as a low revenue generator or something that requires massive numbers of visitors to see a return, you may want to watch this interview and revisit Google AdSense as a tool for revenue on your Website. Read More

If getting people to comment on your blog has been an ongoing problem, you may be interested in this advice specifically aimed at WordPress bloggers from Heather C. Stephens a.k.a. the "clever marketer" about how to give a very clear SEO incentive to those who leave comments on your blog. Heather has even gone so far as to create a badge and recommend that you use it to promote this incentive as a way of encouraging more comments. What is this incentive. Read Heather's post to find out more.. Read More