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Do you remember the kid’s book “Caps For Sale”? It is about the peddler who wears all these hats and sells them. It is what I think about when I give a speech. Every time I am giving a speech to retailers, I mention about how we retailers wear so many hats. Read More

“I never eat lunch,” “I work 12 hours a day,” “I only get about 4 hours of sleep a night – oh, I don’t need any more; I feel just fine.” “Weekend? What’s a weekend?” I hear these statements all the time from people whose body language and facial expressions show that they are pleased, even smug abo Read More

Many experts are saying that it is now easier to rank a website now after these changes. There is much less focus on keyword and density, and things like underlining and making headlines bold. Read More

Think from the users perspective when writing review, then write accordingly. If you write a whacky headline no one is going to read your review. Read More

Family business planning can be an incredibly painful. However, failure to plan well for so many of them is the cause of missed revenue opportunities. Family business so often grows out of a passion for something or a particular expertise that has been developed in a field. Getting others to hel Read More

Social media is hard. Success is hard. There comes a point in your business or life when you have to decide if you’re going to hangout by the water cooler with people who are also talking about why they can’t get ahead – or do the hard work that will make you a Linchpin in your office or in your in Read More

Joie de Vivre Hotels was on the verge of failing when founder Chip Conley held a series of retreats to ask employees, from managers to bellhops, how they would turn things around for the California chain. Feeling more invested afterward, workers went into overdrive to attract business... Read More

Basically it is a photo-sharing social platform, which may sound as if it is a limited resource for online promotion. But with a huge users base, an intense record of growth, and the viral characteristics of Pinterest means that there is a great promotion potential which internet marketers are look Read More

You will be able to get more people to take action that you want them to like subscribing to your email newsletter updates, visiting the product that you are promoting, if you improve the conversion rate. Read More

A website can be a valuable marketing tool for any business. However, simply having a website does not mean that people will find it or that you will make a profit. Read More