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Being your own boss has plenty of perks. And working from the comfort of your living room only sweetens the deal. A look at some of the hottest industries for home-based businesses -- and the entrepreneurs who have found success in them. Read More

It is possible for any product or service that is viewed as a commodity to become invaluable if the business can create a memorable experience as it moves down a common evolutionary path. Read More

If you have passion working hard will not be a hardship because you know that every effort you put in should and will reap rewards – from which you will benefit. Read More

In 'real world' shopping you can look your customers right in the eye, chat with them and thus understand what they want, or guide them to a certain item. And if they come back again and again, it's partly because they like you or your staff, as much as liking your product (unless you're in a specialized field). Read More

Do you have small business startup fears to overcome? What fears do you face when considering starting a small business of your own? Do you fear failure or something else? Do you have a list of what scares you the most? Don't let any of these fears destroy your small business ambition. Instead, check out guide Susan Ward's "Don’t Let Fear of Failure Stop You From Starting a Small Business" in Abo Read More

Too many people look at customer service as a cost center, when it really should be a profit center. I recently read B-A-M!: Delivering Customer Service in a Self-Service World and it’s an important refresher and reminder of the importance of great customer service. Customer support is something I’ve obsessed over for many years. Here are 9 important reminders + revelations from B-A-M. Read More

Which comes first, like or trust? Do customers need to believe you or think you're a great guy? Which is most important -liking you or trusting you? Read More

This article is about a recent visit to a coffee shop and why the author chose one over the other. - And guess what, it had nothing to do with the coffee! It's about the experience that each place offered. So what experience does your small business deliver? Read More

Performance BMW in North Carolina will begin celebrating the holiday shopping season with the arrival of the very first 2010 BMW 5 Series 550i Gran Tourismo. Raleigh, Durham, Chapel Hill, NC BMW shoppers can get their first look at the 2010 BMW GT beginning this weekend at Performance BMW. Read More

As we kick off the New Year, we're typically in an “out with the old, in with the new” mindset. While that may be true for a lot of things, it doesn't have to be the case for your marketing database. As we ponder in 2009 how to do more with Read More