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SEO and SEO professionals are still waiting for a permanent seat at the marketing department’s cafeteria table. While many companies acknowledge the importance of SEO as a significant component of their overall marketing plan, many still do not have in-house SEO employees. This means that they rely Read More

One of the numerous ways in which technology has benefitted small businesses has been to increase the number of payment options available. While the conventional methods of payment like cash and cheque still exist, there are also a variety of other options like debit cards, internet transfers and Read More

During a recent interview on the Sales Thinker Radio Show, our guest made a very intriguing statement:

“Many of my references come from those I did no business with.” Read More

It isn’t the prospecting method that no longer works. The game has changed, but it doesn't have anything to do with the prospecting method. Read More

How many times have you heard "our sales people years of experience"; well even when they do, they still need tune ups and refreshing regularly. Dave discusses the needs and the means. Read More

On any given day you will see articles that include the importance of adding value to your customers. This is a sound marketing idea , however it is general in nature and leads to the question: What is the added value you can give your customers that they want? Here is one way to work it out. Read More