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If you're running a B2B enterprise, scratching your head and wondering how you're supposed to take advantage of social media tools such as Facebook, YouTube, and Twitter — you're not alone. Aside from the fact that online social media is irrationally hyped (60 percent of Twitter users abandon the service after the first month) it's an especially b Read More

Content is king, and the best way to get people to link back to your website is to produce *remarkable* content. But what type of content is remarkable? In other words, what type of content naturally encourages others to link back? Here is a list of five types of content that anyone can produce to help you build links into your blog. Read More

Micro-blogging service Twitter remains the preserve of a few, despite the hype surrounding it, according to research. Just 10% of Twitter users generate more than 90% of the content, a Harvard study of 300,000 users found. Estimates suggest it now has more than 10 million users and is growing faster than any other social network. However, Read More

Ayn Rand is probably turning over in her grave at this moment in capitalism. Her famous novel, “Atlas Shrugged,” foretells a time when Big Government gets out of control, stifling individual freedom and entrepreneurism. As economist Stephen Moore writes in the Wall Street Journal, the events of 2008 and 2009 sound strikingly similar to the eve Read More

What are the best advertising techniques for small business? Compare the return on investment (ROI) of outdoor advertising versus print and visual media. Read More

How do you creat great content that is alluring to the general public and your potential clients? The simple answer would be keyword rich content and industry news. Oh yes, keyword rich writing. We all love it. There is something deeper that tends to push one blog past the other in terms of the public attention deficit disorder: Authenticity. Read More

Whenever I use social media tools, I find myself communicating in two languages: English and Tagalog. I use the former to talk to international contacts, and the latter for local contacts. It's not a strict rule, since I prefer to use English, but there are some cases where sending updates in Tagalog is preferable or unavoidable. For bilingual we Read More

Veterans, you can learn a lot about the world of franchise ownership, if you know where to look... Read More

Are you a visual person? Can you "see" things? Look at this! Read More

Keeping great small business employees is as simple as defining a job description. Hold on to great employees with tips from a business consultant in this free small business video. Expert: Daniel Diener Read More