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Few business leaders see what actually happens as a customer moves from one interaction to another or from one face of a business to another.

Failure to align customer experience channels such as phone, chat, online, and in person can result in a two-faced business.

Do you know how your cust Read More

An entrepreneur is literally “one who creates a new business.” The best new businesses are ones that have never been done before, so mastering creativity and recognizing creativity are key skills and mind-sets. But how does one recognize and nurture creativity in a person or team? Read More

The way to win a price war is to highlight all the benefits of your products and services that don’t pertain to price. When your competitors in business drastically reduce their prices, the obvious temptation will be to reduce the prices of your business services or commodities, too. However, this Read More

Have you ever been to a website looking for some information or a good bit of entertainment, only to find yourself greeted by a page that’s so offensive you end up leaving right away? We’ve all seen websites that are ugly or that frustrate us, but often we leave before we can stop to think about wh Read More

All small businesses start off with negative cash flow. Small business funding is still the first step to starting your small business. Read More

With all the headlines and buzz, many businesses and nonprofits have heard about data marketing and now they want to jump in. But it’s not quite that easy. Read More

Technology moves fast these days but there is a technology that has been around for years that can still help deliver business success: the webinar! Webinar or webcast technology has been around since the 90s and has become a staple in many business marketing toolkits. Here are some tips for gettin Read More

Too Many Online Business Owners Are Still Scared Of Using Social Media As Part Of Their Online Campaigns. It's Time To Stop Hiding And Get Involved Read More

Looking to create your own website? Before you do, check out this blog post to find out why a free website builder might not be the best option for you. Read More

Many businesses sell because they are simply looking to make a sale or a profit. Here are some of the tactics often used by such businesses. Read More