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Do you ever look back on your life and wonder how you ever got to where you are now?

It was a struggle every day. I was miserable. Overwhelmed with responsibility. But something in me knew I had to keep on keepin’ on to get where I wanted to be in life. I knew I could get through this and creat Read More

Terrible customer service stories – everybody has one. Whether they involve haggling with shady salespeople or navigating through convoluted call centers, these experiences show one thing in common – a lack of respect for the customer’s needs. This can be the kiss of death for budding entrepreneurs Read More

If you wish to succeed, you need to explain yourself to others.
If you cannot explain yourself to others, in a clear and confident manner, then you may not be able to achieve all your goals.

Communication can be defined as:

“The transfer of information from one min Read More

You have to understand that there are 2 groups of people. There are those that will figure it out on there own no matter what. And there are those that will wait and wait until someone does it for them… and then pay them good money for that information!

You can target both! Here's how... Read More

Social media conversion – many of us are talking the talk, but do we really know what it means or how to achieve, and more importantly, measure it?

If you’re wondering how to best use social media in your business, how to reach your customers better and how to measure what you’re doing, then you Read More

If you are a young and growing company, then you are well aware of the benefits you can reap from hiring an intern and having an internship program. Not only are they usually ready to dive right in with immense energy, but they can bring a ton of fresh and great ideas to the table as well. Read More

A friend called me recently because a marketing email she had just received had offended her. “It referred to physicians three times as men,” she said. “Couldn’t the copywriter have made just one of those doctors a woman?” The answer is, the copywriter should have. Read More

Keywords are a vital part of your SEO. But what about images? This article explains the importance of infographics for your SEO. Read More

Make sure your offline marketing ties in to what you're doing online on your website, blogs, and social media. Tie in a strategy that works both online and offline. Read More

Branding your company effectively helps people recognize your logo wherever they see it. Make branding a part of your small business strategy. Use these tips to establish your own brand. Read More