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While balancing home and the workplace is always tedious, finding enough time at the office to meet targets and deadlines can prove to be more challenging than ever. Any working professional, regardless of the industry, needs to find ways to save more time at work and still enhance productivity. W Read More

As any content marketer knows, the blogging world is no longer run by teenagers writing about their high school dramas. Today, it’s become a lucrative industry that has turned brands into storytellers, storytellers into thought leaders, and writers Read More

Social media platforms have been one of the strongest megaphones for branding messages for several years now, but many companies still have not embraced them fully. Admittedly, it can be daunting to try to enter the world of social media, especially without a basic knowledge of the options and a st Read More

While most business setup processes are performed online these days, businesses still cling to the traditional on-premise software solutions for the more significant processes. For some businesses, the convenience of resorting to tried-and-true, tested solutions seems more prudent than embracing em Read More

It's not a secret that video is becoming a bigger and bigger part of a company’s inbound marketing strategy. Many big brands are getting benefits from using live video chat. Read More

Why companies need a cross-functional social media team. When customers need help, they expect companies to offer it quickly and through multiple social media channels — but most companies aren’t set up to do that. Some companies increase their social media staff to offer live responses during big Read More

Many people think ecommerce search engine optimization (SEO) is the easiest term, but in practice, it is the hardest one, there are thousands of interconnected activities included that have to be monitored, analyzed and implemented time and again time. The process and activities are more complex wh Read More

Last year, I have covered few takeaways from Social media marketing world 2015. And this time, we have more insights and takeaways. Let’s have a look at top 100 takeaways from social media marketing world 2016 Read More

No matter what you produce, how you produce it, you have to make that sale happen. So what you need is follow and implement right sales strategies. There are no hard and fast rules, but there are certain strategies one may implement to survive or even outgrow the competition Read More

Your website is #1 on Google search results and you have built on a sound marketing strategy. It’s time to rest and reap the results, right? Think again. SEO will only get you traffic but what about conversion rate and leads. The whole Conversion rate game revolves around how your user responds to Read More