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When many small business owners hear the word sales, or come across a discussion of how to increase their conversion rates, they automatically tune out. But the truth is that sales are what allow a small business to keep operating, and unless owners master the art, they’ll never be able to take the Read More

I personally get frustrated when I end up at website that promises to help me shop for and compare service providers but then just collects my information and sells it. So-called Lead-Gen websites are usually a total waste of time and a violation of my privacy.

Here's a funny video of one of my coworkers trying to use a leadgen website to find a credit card processor. Not the best experience. Read More

A panel of attorney's discuss a wide range of small business legal issues from power of attorney to contracts at a meeting of the board of the National Association of Women Business Owners. This video from Small Business Television claims to include 25 small business legal tips within 25 minutes and honestly I didn't count that carefully. Also there is some exchange with the audience including qu Read More

Personal blogging is pretty easy; business blogging is tougher. Making it interesting, tying your posts into your product line, and achieving the right voice are a challenge for even the most professional writer. These worries often lead to massive writers block. Here are 30 ideas for topics you may have never considered including on your online store's blog. Read More