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There is more than one reason as to why micro-influencers are winning in the world of marketing, and why they are more influential than many big influencers. This post discusses those reasons. Read More

When it comes to local business, just about everybody turns to the internet first to find the product or service they are looking for.

In 2017, 97% of consumers looked online for local businesses, with 12% looking for a local business online every day. That is according to a survey by Bright Loc Read More

A well designed landing page is a good way to boost your conversions. Check our infographic today and learn about our 11 landing page best practices. Read More

Triggers, case studies, ROI;s, all good things, but they are only a means of getting a reaction, sellers know which reactions convert best, and start there. Read More

Sales and Marketing automation has become a vital aspect of business strategy. But do you know which of the automation tools to use? Here are some of the best sales and marketing automation tools to convert more leads and retain customers. Read More

eCommerce sites often rely on social media ads and PPC to drive traffic to their website. While these tactics are quite useful (especially for new online stores), they require a substantial amount of investment to get adequate returns. There’s something almost magical about eCommerce SEO when imple Read More

Today with all the disruptions that we experience as a result of technology, media, new media and Social Media it is critical that Hotels understand both Social Media Listening and Reputation Management.

The flow of information good or bad can be overwhelming. We have now come to the p Read More

Geting your HR professionals on board with your brand strategy in terms of how to engage potential customers is critical - find out how.

Even with relevant strategies made after using the information at hand, some organizations still feel they aren’t able to engage customers with their brands. L Read More

Imagine being at a celebration where barbers, ice cream shops and 3 music bands get together. At SXSW 2018, Intuit brought an eclectic blend of small businesses together, all in celebration of small business success. Read our pre-coverage of Intuit’s celebration. Read More

This week’s Marketing Eggspert Round-up concentrates on YouTube Marketing. We include posts of vlogging tips, how to create a live stream and your own marketing channel, what equipment you need, video mistakes, successful brands on YouTube, an ultimate guide to YouTube marketing and more. Read More